Communication is the method where by people share ideas, information, opinions and feelings. People sharing ideas, information, opinions and feelings may contribute to the operation of teams and works as an individual.
In an organization, work efficiency comes with good communication between the employer and the employee, in order for effectively communication to take place, one needs to ensure information is communicated in an accurate and non-bias way.
Timeliness is critical. Small companies have the advantage of sharing free flow of information in an informal network but the natural of informal network is information leading to rumors fed by grapevine. This grapevine can ruin a thriving business when changes is approaching or uncertainty is at it's highest. Once you made the decision, share the information timely and document the content of your decision. This lessen the power of grapevine and give managers credibility. The cost of not communicating in a timely way is anger, dissatisfaction and loss of trust.
Communicate continuously. The free flow of information can help manage business in many ways. When the employees are aware of the pressure and concerns facing their employers, this free flow of information is shared, employees can bond to form a more united front. If communication is not continuous, employees will fall back on less reliable sources of information. Be able to anticipate changes will make one less dramatic when change actually takes place.